Many new entrepreneurs focus on design and products, but ignore the numbers. Yet in e-commerce, your data tells the real story.
Understanding key metrics is essential to growing your store — even if you’re not a “tech person.”
Here’s a quick breakdown of what to focus on:
- Traffic Sources – Where are your visitors coming from? Organic, paid, social?
- Conversion Rate – How many visitors actually buy?
- Customer Behavior – Which pages perform best? Where are people dropping off?
- Key Indicators – Watch your bounce rate, cart abandonment, and average order value.
With the right tools (like Google Analytics, Shopify reports, Meta ads dashboard), you can stop guessing — and start making smart, data-driven decisions.
👉 Data isn’t scary. It’s your roadmap to profit.